Male Advertising

Male Advertising 

Solo Man 

• Australian man, strong 
• Men should be intimidated
• They need to be athletic 
• Men should be able to survive on there own 

Diet Coke Man

• If you drink a coke shirtless you attract women 
• Drinks sloppy and messy 
• Man doing all the hard work 
• The women were hitmatised by him

Lynx Angels 

• Angels walking through, men only looking at them
• No male is good enough to get a good looking woman 

Calvin Klein

• Having a tattoo symbolises ‘Tough’
• Bad boy
• If you where Calvin’s you will be like this 
• Showing off his muscles 
• Men are supposed to be sexy 

Azzaro Men’s Fragrance

• Pretty boy 
• Targeting at males 
• If you where this fragrance you get the women 

Omega Watches 

• Selling class 
• Luxury watch
• Appeals to males- Strong/confident/saves the day/gets all the women 

Twilight Trailer-Men 

• Fighting over the female character 
• Bella is the objects of there affection
• Female character can’t really do anything for herself 
• Strong/tall/good looking/masculine  

Gender Stereotype-Sleeping Beauty

Gender Stereotype

• Aurora: Princess Aurora was represented as a sensitive, innocent, weak and emotional. This is shown by breaking into tears when a problem occurred, the dreams she had about meeting her true love and lying down waiting the strong and powerful prince to come and save her. Thus, showing women as weak and helpless, always waiting for heroine males to come and save them.  

• Prince Philip: Prince Phillip is the love interest of Princess Aurora and the leading male protagonist of Disney's 1959 film Sleeping Beauty. Phillip is known to be brave and heroic, he appears to be fairly easygoing. At times, he is able to subtly persuade people to do as he wants. 

• Flora, Fauna, and Marryweather: Three main characters of “Sleeping Beauty” are the Good Fairies, On Princess Aurora’s 16th birthday, the three fairies tried to bake a cake and sew a dress without using magic, yet they failed and the only solution was using magic. Thus, the message behind those scenes is making children understand that life is difficult. This in turn, creates a fantasy world for children to live in illusions, in a world of magic and dreams that would never come true. This eventually, will make children uncertain about what is real and what is not.

• King Stefan: Stefan is portrayed as a humble figure, living father, and the more forceful side of the kingdom's monarchy consisting of himself and his queen, Leah. When confronted by Maleficent, he remained silent, mostly, but with a stern, and fairly intimidating expression. Aside from that scene, Stefan is mostly seen as a soft-spoken man; specifically during his scenes with the more boastful King Hurbert 

Facts-Sleeping Beauty

Interesting Facts 

• Sleeping Beauty, is adapted from the Charles Perrault and Brothers Grimm versions of the classic fairy tale. 
• Aurora's true love, Prince Philip, took his name from the British prince of the same name, husband of Queen Elizabeth ll, then still new to the throne.
• Much of the musical score is adapted from Tchaikovsky's "Sleeping Beauty" ballet. But George Bruns, who arranged the music, too much of the credit for the score.
• In 1953, Legendary Warner Bros. Animator Chuck Jones worked on "Sleeping Beauty" for four months, at a time when the Warners animation shop was shut down. He did not receive a credit on the film. 
• "Sleeping Beauty" was the first animated feature to be filmed in the wide-screen 70MM Technirama format. 
• It was also the last Disney cartoon feature to use hand-linked cels (the foreground transparencies on which the characters are painted). 

Shot List

Shot List 

Shot of: Megan going for a run 

Shot of: Megan getting ready for school in her room

Shot of: Megan walking into school

Shot of: A school girl introducing herself to Megan 

Shot of: popular girls walking through the school

Shot of: Alicia walking pass Megan and drops her books

Shot of: Megan sitting at lunch time eating and Alicia comes and tells her to move 

Shot of: Alicia pushes Megan and drops her books and Jack goes and help her

Shot of: Alicia going up to Megan and telling her off for going near Jack 

Shot of: Darcy seeing how mean Alicia is to Megan 

Shot of: Megan and Amy sitting together talking 

Shot of: Megan walking back home and Darcy joins her 

Shot of: Darcy walking into school with Megan 

Shot of: sitting in a classroom (passing notes around)

Shot of: Megan going to the bathroom and crying 

Shot of: Amy giving her a lesson on how to stick up for herself

Shot of: Alicia going up to Megan

Shot of: Megan going up o Alicia and telling her off in front of lots of people 

Shot of: Jack and Darcy ditching Alicia and going with Megan 

Shot of: Megan, Jack, Amy, and Darcy leaving school together 

Character's

The Heroes Journey: Character’s 

Genre: Comedy/Drama 

Abby- Shot list

Nadia-Props 

Characters

• Nerd/Hero: (Megan) Abby

• Jock/Goddess:(Jack) Tanay 

• The Popular Girl:(Alicia) Chloe

• Friend from new school/Mentor:(Amy) Nadia 

• Shape shifter/good:(Darcy) Ellythea 

Megan Brown, is a unpopular girl who has struggled through her high school years, this new year she decides to move to a new school, she likes to read and go for runs in the morning before school starts. 

Amy Moore, is a blond headed with hazel coloured eyes, she loves the ocean and loves to surf, she has never liked high school, but cares about others around her, she likes to be independent and do things her way. 

Jack Anderson, is the football captain of his school he likes to show off to the girls he is the most populist guy in the school. Jack has brown eyes and short caramel coloured hair. 

Alicia Lee, is a tall brunette who loves to shop instead of study she likes to do her nails instead of school. She has the whole school after her. She is not a very kind person she only thinks about herself and about being popular.  

Darcy Moore, is a girl who loves shopping she cares about reasonable things not only about her social life, she’s best friends with Alicia she has a very kind heart but doesn't show it she likes to do what others do, she loves the attention.

The Hero's Journey: Storyline

The Hero’s Journey: Story line 

Genre: Comedy/Drama

Megan is a nerdy girl who has struggled through her high school years, this year she has decided to move to a new school for a fresh start. She then gets a girl who introduces herself and shows her around. Alicia is not happy that they have a new student to the school. She then falls for Jack, but knowing that she wont have a chance with him. She doesn't realise that Jack then falls for her. She then has Amy by her side that guides her to be a more confident person and stick up for herself, she sticks up for her self to Alicia and tells her off in front of everybody, then Jack and Darcy leave Alicia and become friends with Amy and Megan.  

Avengers: Age of Ultron

Avengers: Age of Ultron

How has the Avengers: Age of ultron been advertised and promoted?

• Facebook

• TV

• Cinema

• Instergram

• Youtube

How many official trailers were released?

• Four official trailers were released.  

Name some other forms of online, TV, cinema promotion used.  

• Facebook-Ads, looking at you newsfeed videos will pop up that have been shared, images on your newsfeed.

• Instergram- sponsored posts come on to your feed

• Youtube-Ads, before watching a clip the trailer will play

• Cinema- posters, before the movie begins they play the trailers

• TV- Ads, watching a show when the Ad comes on they will play the trailer.  

No Social Media 

You are marketing to the same audience (15 up) but you don’t have social media. How do you market your film? Instead of making the advertising primarily online, you could put up billboards, you could put up posters, advertising in the cinemas. 

No Internet 

You have no Internet you are in 1985; you have the cinemas, TV. How do you market your film? You could market your film in magazines, newspapers, the cinemas, radio, McDonald toys, and Merchandising.